New CEO Adam Luckwell
UNIT announces today the appointment of Adam Luckwell as CEO of the post-production and creative services facility. Luckwell, who previously held the position of Commercial Director at the company, will begin the role with immediate effect. He completes the existing management team of Tom Bridges, as Creative Director, and Roland Woolner, as Special Effects Director.
Luckwell first joined UNIT in 2007, following the expansion of its editing and SFX capacity. His previous experience includes setting up a new division of a telecoms company - The Listening Company – which specialises in media and is now one of the top five contact centres in the UK. Before that he was Managing Director of an Image and Video Library in New York.
Luckwell replaces UNIT’s outgoing co-founder and CEO, David Peto, who has resigned to pursue other ventures. Peto intends to use capital from the sale of his shares, together with other funding, to set up a new company in the media space. Details will be announced in due course.
Adam Luckwell says, “David has done an amazing job creating Unit from just an idea and bringing it to the point where it has recently received high rankings in magazine listings of post production/SFX companies, as judged by clients, our peers and journalists. In addition to its 20 editing suites and sound suite, Unit has increasingly become involved in commercial post production and the special effects department has blossomed. In these recessionary times we think that a low capital cost operation based predominantly on Apple technology will have a real cost advantage when producing high quality and sophisticated post and effects. We wish David good luck with his new venture and look forward to our continued expansion in 2009.”
David Peto comments, “Being CEO of a start up is exciting, rewarding and daunting. I have enjoyed it and I am extremely proud of what I, and my partners in UNIT, have achieved. I now have an opportunity to be CEO and have a larger share holding in a new and exciting venture.”