Cost of Beauty – A Dove Film

“Called Cost of Beauty: A Dove Film, and directed by SMUGGLER’s Henry Alex Rubin, it chronicles the real story of Mary who in archival footage we see as a sweet, happy girl, and the terrible impact social media’s images of perceived beauty have on her.”

Cost of Beauty received Two Gold, Three silvers and One Bronze at Cannes Lions 2023. Congratulations to everyone involved in this Heart Wrenching Campaign for Dove. We are honoured to have been involved in this project.

Watch Cost of Beauty