Toyota C-HR

Saatchi & Saatchi have teamed up with 76 Ltd to create this launch film for the new Toyota C-HR. It is said to be Toyota’s most significant car in the last decade, so directors David Mould and Yann Secouet have teamed up to display the C-HR’s best features.

The film is energetic and eye-catching with the grade, audio, 3D and VFX being completed here, at UNIT, by our talented post-production team – make sure you catch the spot above!


Client: Toyota
Agency: Saatchi & Saatchi Ltd
Agency producer: Alex Nicholson
Production company: 76 Ltd
Directors: David Mould & Yann Secouet


Grade: Scott Harris
Audio: Chris Southwell
VFX: Andrew Curtis, Rob Ellis, Stirling Archibald & Scott Simmonds
3D: Will Davies, Nuno Pereira & Ville Nevalainen
Design: Sean Cooper & Richard Vernon-Smith
Producers: Ian Luxford, Magda Krimitsou, Ross Culligan