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UNIT Works Across the New Laphroaig Campaign, “The Taste”

UNIT worked across the latest Laphraig Campaign. “The Taste”, working across VFX to bring the campaign to life with agency, Chebabo & Co.

At the heart of the collaboration is a short film, ‘The Taste’, celebrating those who think differently and embrace a true boldness of character. It captures Dafoe seeking the words to describe the unique phenomenon of Laphroaig, as well reciting humorous descriptions submitted by some of the whisky’s biggest fans – the Friends of Laphroaig. 

Watch the full ad here.