UNIT wraps up H.Samuel’s Christmas offering

The much-loved Jeweller H. Samuel launches their Christmas campaign this week with a collection of charming films.

Directed by James Strong through Bright Spark the sequence of commercials start with one entitled ‘Forever’. Here we take a peek on a typical Christmas day, where friends and relations surround a bulging Christmas table. When the kids scamper outside to play in the snow, the parents are left to enjoy some quiet time, grabbing the moment to share their thoughtful gifts alone.

UNIT’s sympathetic post highlights the simplicity and elegance of these delightful films, conveying the brand’s claim that it ‘Helps you say it better’.


Client: H.Samuel
Production Company: Bright Spark
Director: James Strong
Producer: Cheryl Cain
Editor: Spence Ferszt
DOP: Remi Adefarasin
DOP on live action jewellery: Steve Organ
Post Production: UNIT
Post Producer: Ross Culligan