Cineworld
Unlimited Possibilities

Cineworld's new campaign 'A World of Unlimited Possibilities' is an 80 second spot that will premier in all Cineworld locations, promoting Cineworld's Unlimited card.

Produced by Twelve's in-house production facility and directed by Jamie Mule-ffinch, the advert features actor and singer-songwriter Johnny Flynn. The advert takes viewers on a journey from their cinema seat into a world of movies as the protagonist and his fellow cinema goers navigate through some of the most iconic film genres.

The concept aligns with Cineworld's 'Feel More' brand proposition, which promotes the idea that there's more to cinema than what you watch - the magic is in how cinema can make you feel.

Credits

Agency
Twelve Agency

Brand
Cineworld

Director
Jamie Maule-ffinch

Colour
Nick Dalby

Tags
Cineworld  Colour  Grade  Nick dalby