H&M / Erdem
Erdem ‘The Secret Life of Flowers’


Bazmark Inq
H&M / Erdem
Mark Arrigo
Production Company
Bazmark Inq
Sound Design
Jamie Thomas
UNIT Colour


The cinematic short for Erdem x H&M, called ‘The Secret Life of Flowers’, is set in a grand country mansion with a full cast of actors and models. The film will also debut an exclusive new track by Years & Years, ‘Hypnotised.’

The film is set in a country mansion where it is “always spring.” The house is like its own private world that is always filled with flowers, influenced by Erdem’s floral prints. When young friends come to stay, a love triangle begins. The film stars upcoming actors Tom Rhys Harries, Hero Fiennes Tiffin and Ruby Dagnall.