BaByliss
Cordless Straightener

UNIT Studios worked with Libertine and Canada to create this BaByliss campaign ‘Cut the Cord and ‘Feel the Freedom.’ Showcasing their new cordless straighteners, which allow more movement and freedom as you’re getting ready to go out. The team across 2D and colour have created in black & white, giving it an old movie star feel, and is set in different terrains and settings to suggest the high quality of the straighteners.

Our Creative Director of Colour Denny Cooper kept to a black and white colour palette throughout the film to encompass the chic style of city life through to the dusty desert scenes. The natural light was also enhanced to add to the films atmosphere.

Credits

Agency
Libertine London

Production Company
Canada London

Director
Pau López

UNIT Studios

Executive Producer
Emma Watterson

Producer
Semley Wilkinson

Sound Design
Jamie Thomas

2D
Rob Ellis

Colour
Denny Cooper

Tags
Babyliss  Beauty  Denny cooper  Hair  Jamie thomas  Rob ellis  Straighteners