REXONA | No more F.O.B.O.

Info

Client
Unilever - Rexona
Agency
AMV BBDO
Agency Producer
Nick Godden, Kieran O’Malley, Stefanie Price, Rhiannon Nicoll, Matt O'Brien
Agency CCO
Nicholas Hulley and Nadja Lossgott,
Agency Senior Creatives
Jack Smedley and George Hackforth-Jones
Agency Creative Team
Esin Huseyin and Davide Mauroni
Production Company
Tropical Film
Director
Livia Gama
Editor
Beto Araujo Ten Three - Ella Oliver
DOP
Kairo Lenz
Exec Producer
Gabriel Dagostini
Producer
Paula Soares/ Jin Park / Felipe Rangel

UNIT

Executive Producer
Phil Delaney / Darryl Bolton
Producer
Phil Delaney
2D Motion Design
Tom Wansbrough-Jones & Bradley Franklin
Colour
Denny Cooper
Online
Ian Baker & Rob Ellis
Nuke
Leire Eatock
Audio
Jonny Platt at Wave Studios

Tags: Bright Grade  Colour  Denny Cooper  Deodorant  Design  No more F.O.B.O.  Nuke  Online  Rexona - Hollywood  Sound 

Details

UNIT worked across grade, motion design and VFX on Rexona's Whole Body Deodorant campaign, produced by Tropical Film and directed by Livia Gama.
The film takes on body odour stereotypes head-on, using bold visual design and humour to normalise the conversation and make the case for a deodorant that covers more than just underarms.